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  Andrew Armour

  Collaborative Consultant, Partnership Professional, Marketing Man

  Thank you for visiting my site. I am a media industry marketing professional and a specialist in partnership development, collaboration and relationship management. My career has covered entertainment, advertising and digital marketing in UK and internationally. I am the founder of Benchstone Limited and now provide marketing and project consultancy, conference, meeting & workshop facilitation.

  

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• My Most Recent Blogs

  • To Sell Is Human –So Does Collaboration Make Us Superhuman? Dan Pink, At The RSA April 10, 2013
  • Seven Rules For Building Effective Marketing Workshops February 21, 2013
  • What Happened To The Office Of The Future? Ben Hammersley Speaking At The RSA February 21, 2013
  • How Building Trust Creates Partnerships & Innovation: The 2013 GE Innovation Barometer January 28, 2013
  • The Best Marketing, Collaboration And Innovation Articles, Research And Blogs From 2012 December 13, 2012

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  2012 Summer Olympics Andrew Armour Android Apple Benchstone Benchstone.co.uk Benchstone Limited Benchstone Marketing Beth Comstock collaboration CollaborativeEdge Content entertainment Galaxy Tab Gary Hamel Google Harvard Business Review HBR Henley Management School Innovation iPad kevin kelly Marketing MarketingCafe marketing collaboration Marketing Innovation Marketing Partnerships Marketing Pioneering mobile More About Benchstone Limited Morten T Hansen music Partnership partnership marketing partnerships Partnerships & Collaboration Pubs Seth Godin Sky Social media Stefan Lindegaard Tablet The RSA Twitter Where Good Ideas Come From: The Natural History of Innovation

• My Recent Tweets

  • The andrewarmour Daily is out! paper.li/andrewarmour 8 hours ago
  • Recommended: Why IBM's success shows the importance of PARTNERSHIPS, TALENT & OPEN INNOVATION Great piece in FORBES goo.gl/h4Tuc 1 day ago
  • Quote: "The VALUE of a company is the SUM of the PROBLEMS you solve together.” - Daniel Ek, Founder of Spotify, quoted in Forbes. 1 day ago
  • My new blog on Leading Collaboration by EXAMPLE recently published at TALLYFOX > Read it here goo.gl/kG03q @tallyfox 1 day ago
  • I'm running a FREE MarketingCafe exploring PACE OF INNOVATION on TUE 2nd JULY at Westminster Business School. See goo.gl/RqJwP 1 day ago
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• Stefan Lindegaard – On Open Innovation

  • New Ventures, Radical Innovation
    I was recently asked some good questions by a corporate innovator, who is looking into corporate business plan competitions and how to work with new ventures. You can read her questions below where I also give my …

• IDEO – On Innovation

  • Awards: IDEO Receives Five Core77 Design Awards
    Vodafone and Richard Nicoll’s smartphone-charging handbag design wins the soft goods category in Core77’s 2013 design awards program. IDEO’s work with the Consumer Financial Protection Bureau (strategy + research), Food Genius (food design), and IDEO.org’s Clean Team project (social impact) were awarded runners-up, while Sunlight Foundation’s Sitegeist recei […]

• From Seth Godin

  • Quid pro quo (you can't play ping pong by yourself) June 19, 2013
    The irony of "getting in return for giving" is that it doesn't work nearly as well as merely giving. Giving because you care, because you have something to say and because it feels right. No Tat. Bloggers who measure the return on investment of every word, twitterers who view the platform as a self-promotional tool instead of a help-others too […]
    Seth Godin

• From Kevin Roberts

  • What Happiness Looks Like June 19, 2013
    Image Source: positiwitty.com If you follow this blog, you’ll know of my continued interest in ‘happiness’. ‘Happiness’ is the benchmark against which people measure the success of their lives, and yet, it eludes so many. We all do it differently, but one thing I know for sure is that happiness takes on a different meaning with time. Age changes everything. […]
    Kevin Roberts

• From Kevin Kelly

  • Personal Shadow Outsourcing January 17, 2013
    Originally posted in The Technium For years I've heard apocryphal stories of knowledge workers in Silicon Valley who outsourced their job themselves. They had permission to work at home, but in fact outsourced their work to cheap Chinese or Indian labor. The Valley worker would work only a few hours per day overseeing his help, and goof off the rest. Th […]

• Media News – Media Week

  • Global Radio appeals CC ruling on GMG Radio deal
    Global Radio has appealed the competition ruling blocking its merger with the former GMG Radio in seven out of eight markets.
    Maisie McCabe

• The MIX: Management Exchange -

  • Creating the High-Trust Organization
    John Mackey John Mackey American society appears to be undergoing a crisis in trust. Most of the major organizations that we depend upon, including governments of all types, corporations, our health care system, our financial institutions, and our schools all seem to be failing us. Indeed, I do not believe it is an exaggeration to claim that our society is a […]
  • Vineet Nayar: Where is the real value in your organization?
    Vineet Nayar Vineet Nayar HCL Technologies CEO Vineet Nayar describes the company's "employees first, customers second" principle—and the innovation journey it launched. Watch video
  • Terri Kelly: Are you ready to give up power to get results?
    Terri Kelly Terri Kelly MIX Maverick Terri Kelly, CEO of W.L. Gore, makes the case for a new brand of distributed leadership. Watch video
  • John Mackey: What's love got to do with it?
    John Mackey John Mackey Here’s a radical idea: if you want your people to trust you, start trusting them, says Whole Foods CEO John Mackey. Watch video
  • Good Boss, Bad Times
    McKinsey & Company McKinsey & Company Management expert Robert Sutton shares lessons on handling layoffs and teams in crisis. This is a Conversation Starter, one in a series of invited opinions on topical issues. Layoffs, pay cuts, and organizational reordering have become widespread realities in the downturn. In this video interview, management prof […]