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  Andrew Armour

  Collaborative Consultant, Partnership Professional, Marketing Man

  Thank you for visiting my site. I am a media industry marketing professional and a specialist in partnership development, collaboration and relationship management. My career has covered entertainment, advertising and digital marketing in UK and internationally. I am the founder of Benchstone Limited and now provide marketing and project consultancy, conference, meeting & workshop facilitation.

  

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• My Most Recent Blogs

  • To Sell Is Human –So Does Collaboration Make Us Superhuman? Dan Pink, At The RSA April 10, 2013
  • Seven Rules For Building Effective Marketing Workshops February 21, 2013
  • What Happened To The Office Of The Future? Ben Hammersley Speaking At The RSA February 21, 2013
  • How Building Trust Creates Partnerships & Innovation: The 2013 GE Innovation Barometer January 28, 2013
  • The Best Marketing, Collaboration And Innovation Articles, Research And Blogs From 2012 December 13, 2012

• Topics Covered In This Blog

  2012 Summer Olympics Andrew Armour Android Apple Benchstone Benchstone.co.uk Benchstone Limited Benchstone Marketing Beth Comstock collaboration CollaborativeEdge Content entertainment Galaxy Tab Gary Hamel Google Harvard Business Review HBR Henley Management School Innovation iPad kevin kelly Marketing MarketingCafe marketing collaboration Marketing Innovation Marketing Partnerships Marketing Pioneering mobile More About Benchstone Limited Morten T Hansen music Partnership partnership marketing partnerships Partnerships & Collaboration Pubs Seth Godin Sky Social media Stefan Lindegaard Tablet The RSA Twitter Where Good Ideas Come From: The Natural History of Innovation

• My Recent Tweets

  • The andrewarmour Daily is out! paper.li/andrewarmour 2 hours ago
  • I'm running a FREE MarketingCafe Workshop on INNOVATION with David Gurteen at Westminster Business School on 2 JULY. goo.gl/RqJwP 2 hours ago
  • Free Cafe Workshop 'How Does The Pace Of Innovation Affect The Quality of Creativity'? City Westminster Uni 2 July. goo.gl/RqJwP 12 hours ago
  • I'm facilitating a FREE MarketingCafe at Gurteen Community Cafe at City Westminster University on 2 July. Book here goo.gl/RqJwP 12 hours ago
  • "In organizations with NO DEBATE people tend to stick to “tried and true” ways - applying OLD SOLUTIONS to NEW PROBLEMS." Leifi Denti 1 day ago
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• Stefan Lindegaard – On Open Innovation

  • Innovation Culture: The Big Elephant in the Room – upcoming sessions
    I am giving two sessions in Silicon Valley (June 11) and New York (June 14). I am also open for giving a session in your city if if you are interested. The topic is the innovation culture.…

• IDEO – On Innovation

  • Articles: IDEO’s Designs On— Packaging Launches
    Core77 and Fast Company cover IDEO’s Designs On— Packaging online launch. Expired and Synthetic Biology are spotlighted.

• From Seth Godin

  • Overcoming the impossibility of amazing May 24, 2013
    If you set your bar at "amazing," it's awfully difficult to start. Your first paragraph, sketch, formula, sample or concept isn't going to be amazing. Your tenth one might not be either. Confronted with the gap between your vision of perfect and the reality of what you've created, the easiest path is no path. Shrug. Admit defeat. Hit […]
    Seth Godin

• From Kevin Roberts

  • Spain Back On Top May 24, 2013
    Image Source: cellercanroca.com Bet that’s a title you didn’t expect, especially with Spain’s unemployment at an all-time high. But one thing Spain is currently famous for is their food. They do it with all the mystery, sensuality and intimacy one could hope for. The Spanish are imaginative yet traditional. They understand the total sensorial experience of e […]
    Kevin Roberts

• From Kevin Kelly

  • Personal Shadow Outsourcing January 17, 2013
    Originally posted in The Technium For years I've heard apocryphal stories of knowledge workers in Silicon Valley who outsourced their job themselves. They had permission to work at home, but in fact outsourced their work to cheap Chinese or Indian labor. The Valley worker would work only a few hours per day overseeing his help, and goof off the rest. Th […]

• Media News – Media Week

  • Guardian thinks global with new domain name theguardian.com
    The Guardian is set to change its numerous domain names including guardian.co.uk to theguardian.com as part of a shift to a global digital newsbrand and ongoing expansion in the US and Asia-Pacific.
    Arif Durrani

• The MIX: Management Exchange -

  • Creating the High-Trust Organization
    John Mackey John Mackey American society appears to be undergoing a crisis in trust. Most of the major organizations that we depend upon, including governments of all types, corporations, our health care system, our financial institutions, and our schools all seem to be failing us. Indeed, I do not believe it is an exaggeration to claim that our society is a […]
  • Vineet Nayar: Where is the real value in your organization?
    Vineet Nayar Vineet Nayar HCL Technologies CEO Vineet Nayar describes the company's "employees first, customers second" principle—and the innovation journey it launched. Watch video
  • Terri Kelly: Are you ready to give up power to get results?
    Terri Kelly Terri Kelly MIX Maverick Terri Kelly, CEO of W.L. Gore, makes the case for a new brand of distributed leadership. Watch video
  • John Mackey: What's love got to do with it?
    John Mackey John Mackey Here’s a radical idea: if you want your people to trust you, start trusting them, says Whole Foods CEO John Mackey. Watch video
  • Good Boss, Bad Times
    McKinsey & Company McKinsey & Company Management expert Robert Sutton shares lessons on handling layoffs and teams in crisis. This is a Conversation Starter, one in a series of invited opinions on topical issues. Layoffs, pay cuts, and organizational reordering have become widespread realities in the downturn. In this video interview, management prof […]