Is SEO Dead?

A great piece that points out the dangers of chasing SEO metrics and neglecting the audience and giving real, valuable content. Worth reading:

http://feeds.paidcontent.co.uk/~r/pcuk/~3/VM5hlZ03i28/

Author: Andrew Armour

Andrew Armour is a marketing and media professional, a specialist in business partnerships and the Founder of the consulting business - Benchstone Limited. His career spans from the UK music industry to the America's Cup, from winning agency pitches to securing key digital content deals. He is married to Viv, lives in Hampshire and works in London.

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