What on earth does Seth Godin have to do with al-Qaeda and the Taleban? What links Somali pirates to the story of the iPod? surprisingly – quite a lot. Godin brilliantly describes a new digital economy, one populated by super-connected Linchpins milking their Purple Cows. And strange as it seems – that world shares a lot with the 21st century asymmetric warfare of Iraq, Afghanistan and the horn of Africa.
Seth Godin And The Taleban?
The modern marketing world shares a lot with asymetric warfare…