Andrew Armour's Benchstone Blog
On Coaching, Marketing, Partnerships, Innovation & Collaboration – From Andrew Armour
According to Kevin Kelly and other smart economist people – a world out of balance and containing some disruption help build growth. In my view, the last sacred tablet of corporate world is forming mutual alliances with other businesses – the ultimate disruptor: working collaboratively with another organisation in a symbiotic relationship that is neither a sale nor a purchase.
via If the system settles into harmony and equilibrium….
A great piece that points out the dangers of chasing SEO metrics and neglecting the audience and giving real, valuable content. Worth reading:
http://feeds.paidcontent.co.uk/~r/pcuk/~3/VM5hlZ03i28/
In an age where media content is becoming aggregated and cheapened – is celebrity editors the way to go?
Don’t get me wrong: love Elton. But in an age where media content is becoming aggregated and cheapened – is celebrity editors the way to go? Like rock stars discussing international finance and actors philosophising morality – this does tweek my heckles a tad. This seems more like a middle class liberal page three ploy than serious journalism. As Jay Leno famously says, the TV news could ask some international economists to explain changes in the economy. But instead – ‘Nah, what the hell – lets just go and ask a few truck drivers what they reckon’
There are ideas that start off sounding good and end up being bad. They often are brilliantly designed by frightfully clever and confident people but end up being the dreaded ‘technology looking for a market’. Like the Segway, for example.
Continue reading “Review Of The Galaxy Tab: Five Reasons Why I’m In Love.”
Everything is going to be connected to everything. But this sound like a good thing: Social Media News and Web Tips – Mashable – The Social Media Guide
via LinkedIn Launches Share Button.
Sly Bailey, being a great marketer and CEO of the UK’s biggest newspaper group Trinity Media has recently suggested that media industry needs to adopt some good old fashioned P’s to help find its feet in an ever complex and frustrating technological world. Marketers love P’s. Personally I love ‘F’ words – but that was a previous post of mine. But she has suggested some different P’s for the media and content marketers to consider: PORTABILITY, PERSONALISATION. And the last one? The tricky one: PAYMENT.
Continue reading “Sly Bailey: She Has Three Ps For Media. What About The 4th?”
Interesting. Maybe The Guardian needs a firewall afterall?
paidContent:UK
via Change Of Direction For Guardian Media Group?.
A great piece by Godin on the importance of doing ‘better’, smarter work – and the importance of coaching. Work smarter not harder is a cliche but there is a lot of truth to it. A lesson I learnt early in my career was that sometimes it was better to have three to four solid decent projects that were well managed, than betting all your time on a trying to land that large, complicated project that sucked resources and energy. In football and rugby, trying to land that super pass and going past a packed defence is in the vast majority of cases just dumb footie. Coaching your team to do the right things more often, show flair at the right times and being ‘smarter’ with how you implement things if often real foundation for success.
Seth Godin
Everyone likes a good list don’t they? They’ve been around since Moses brought some down from Sinai all those years ago. From the ‘Best Six Wives of HenryVIII’ to the Top Ten 90’s Dance Trax – and of course the old xmas pub favourite, The Top Ten England Soccer Players off all time: everyone likes a good list. TechCrunch have come up with their own list of Best Android Apps – which is a good starter for ten. See below. As I’ve been using both an iPhone and Android over the past 2 years I have come to see the strengths, weaknesses, beauty and frustrations of both systems. Overall, I think my lovely Droid shaves (just) past the gleamingly smooth iPhone as it is a better phone and does the vast majority of what I want the device to do (email, blogging, social networks, search, maps) – better and faster than the lovely but strangely annoying Apple. A few top Apps from me to add to this list from TechCrunch;
But if you want to know what the brains from TechCrunch think – see there list of Top 30 here. via Top 30 Android Apps Of All Time.
It is often alleged that the London Underground discovers a whole laboratory of unknown bacterial whenever a scientist has time to test the seats with his trusty cotton bud. But soon, the converged bleep bleeps of pods, pads, droids and berrys will be part of the morning tube. From Monday, Charing Cross rolls out a trial of wi-fi Underground.
Media news, UK and world media comment and analysis | Media …
via Tube Wi-Fi a step closer with Charing Cross trial.
Andrew Armour's Benchstone Blog 